Broadcaster Susanna Reid stepped away from her hosting duties on Good Morning Britain to make a high-profile appearance at O Beach in Ibiza, posing with promotional placards ahead of the show’s National Television Award nomination in the 2026 Daytime category, according to recent media reports.
While spending her summer break away from the ITV breakfast desk, Susanna Reid found a unique way to campaign for daytime television recognition. The broadcaster surfaced at Wayne Lineker’s prominent beach club in the Spanish clubbing capital, ditching her usual studio attire for a swimming costume and shorts. Posing alongside women holding up promotional signs, Reid championed the programme’s bid for silverware at the upcoming National Television Awards.
Good Morning Britain Scores National Television Award Nomination
The impromptu Ibiza promotion follows an on-air announcement by entertainment correspondent Richard Arnold, who interrupted the programme to reveal that Good Morning Britain had secured a nomination in the 2026 Daytime category. The morning staple faces strong competition in the category from rival daytime shows, including This Morning, Loose Women, and James Martin’s Saturday Morning.
Speaking to her colleagues via FaceTime from Spain, Reid didn’t hesitate when asked why viewers should cast their votes for the programme. Because we are absolutely the best daytime,
she declared to the news desk.
Co-Stars Rally From Around Europe
The remote conference call brought together presenters from various holiday destinations. While Reid dialled in from the Balearic island, co-host Ed Balls joined the broadcast from a fjord south of Oslo in Norway. Balls weighed in on the competition, acknowledging that while the rival slate is formidable, the programme deserves the win.
Kate Garraway, enjoying a day off at home ahead of her studio return, expressed enthusiasm over the nomination. It’s an amazing, amazing team, and it’s a long time since we’ve been nominated, and it’s about time we won,
Garraway said during the broadcast.
Social Media Reaction and Studio Support
Reid’s poolside campaign generated immediate engagement across social media platforms. Her Instagram post drew warm responses from her broadcasting colleagues, with weather presenter Alex Beresford praising the unconventional campaign style and contributor Ashley James calling the moment iconic. Club owner Wayne Lineker also registered his approval in the comments section.
With regular hosts currently enjoying their summer leave, production relies heavily on temporary cover until the main presenting team returns to the studio in September. The latest NTA nomination marks a notable milestone for the editorial team as voting remains open to the public.
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